Seamless customer experience key for more direct bookings

You can have high conversions, increase ancillary revenue, and provide a seamless guest experience, but only if you keep the guest in mind as you design the process.

Driven by discussions of rising distribution costs, terms like book direct and personalization are becoming widely used in industry. The hotel industry recognizes that they should encourage guests to develop a direct relationship with the hotel through offering favorable rates, personalized experiences, and an engaging relationship.

The above is an extract of the original article available at: http://hotelmarketing.com

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Expedia Launches Rev+, a Revenue Management Tool

Expedia, Inc. has officially launched Rev+, a revenue management tool designed to provide hotel partners with smart, actionable data and insights.

As part of Expedia® Partner Central (EPC), the company’s partner portal which helps hotels manage their properties and rates, Rev+ brings in new functionality that empowers partners to make smart pricing decisions to optimize their revenue. Rev+, an essential tool for revenue managers, comes at no additional costs for hotel partners, and doesn’t require additional sign-up.

The above is an extract of the original article available at: hospitalityupgrade.com

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Think outside the room for new revenue streams

With worries about the state of the hotel cycle and slowing rooms revenue growth, hoteliers are looking for new and novel ways to drive revenue and profitability at their properties.

The above is an extract of the original article available at: http://hotelmarketing.com

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The Mysuru Hotel Owners’ Association announces 30% discount for T.N., Kerala tourists

As per a report in The Hindu, The Mysuru Hotel Owners’ Association, which has more than 270 affiliated hotels in various categories, has announced a 30% discount on lodging for tourists from Tamil Nadu and Kerala. The offer will be in force for the next two months, covering Dasara festival and the maiden Mysuru Shopping Festival opening on September 24 and going on till November 5.

The above is an extract of the original article available at: hospitalitybizindia

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Google launches personalized travel planner, Google Trips

Called Google Trips, the iOS and Android app pulls in a combination of data from Google Maps and crowdsourced contributions from other travelers, in order to offer a personalized travel guide that helps you keep track of your day trips, reservations, points of interest, tourist attractions, restaurants and more.

The above is an extract of the original article available at: hotelmarketing

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Almost two-thirds of Chinese prefer four or five-star hotels: ITB Berlin & IPK International

ITB Berlin and IPK International analyse China’s outbound travel behaviour last year when it registered a 23% increase in foreign trips – an above-average preference for luxury hotels. Over 80% of Chinese chose to stay in hotels on their travels abroad.

The above is an extract of the original article available at: hospitalitybizindia

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Leverage revenue intelligence to maximise your profitability Adopt ReV powered by Maxim – the next-gen hotel revenue management technology

Online distribution needs to be integrated with revenue management intelligence to drive profitability. As a revenue manager you need real-time intelligence on rates, controls, and target segments/business source including what business/bookings not to pick up to optimise the revenue opportunity.

The above is an extract of the original article available at: reznext.com

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