Booking.com scraps standalone Booking Now late hotel app

Booking.com has axed its Booking Now mobile app after 20 months in service, although it says last-minute hotels bookings are continuing to grow.

The Priceline Group-owned hotel booking giant launched the Booking Now app to a fair degree of fanfare in January 2015 (“the first truly global app for spontaneous bookers“, with it being positioned as a way to serve guests who are looking for hotel stays within 48 hours or less.

The above is an extract of the original article available at: tnooz.com

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About RezNext

RezNext is the world’s only true Real-Time Distribution Management Solution provider. It empowers hotels to adopt a distribution strategy that simplifies the complex global distribution environment and makes it understandable and manageable. It is integrated with revenue management, operating intelligence and powered with reputation management insights. RezNext’s portfolio of offerings include Rate & Channel Manager, Revenue Management, Online Reputation Management, Website Designing and Web Booking Engine, Mobile solutions, Central Reservation System, Business Intelligence, Property Management System (PMS) two-way connect, GDS and OTA Interface and Loyalty & Feedback Management. Our growing range of solutions can be access by hospitality properties across market segment and size, such as independent hotels, chain hotels, business hotels, resorts, clubs, service and limited service apartments, spas, restaurants and others.
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