Here are three key reasons to start using digital tracking technology to analyze phone calls for your call center or reservation agents.
We all know how important it is to monitor data from digital marketing campaigns that boost hotel direct bookings. However, usually those analytics only track online activity and engagement. One of the best ways to bridge the gap between your online and offline marketing activities is by tracking your phone calls using simple new digital tracking technology.
The above is an extract of the original article available at: hotelmarketing.com