The Priceline Group’s brands are not only competing against external industry players, they are also competing against internal organization brands, and yes, that’s a very good thing when it comes to innovating, growing as a company and enhancing and advancing customer experiences.
“We love competition, it’s in the DNA of the group,” said Maelle Gavet, executive vice president, global operations, The Priceline Group, in a fireside chat during the Shoptalk event held in mid-May in Las Vegas.
Gavet is responsible for driving global operational strategy and connections across The Priceline Group and its six major brands: Booking.com, priceline.com, KAYAK, agoda.com and OpenTable.
The company’s decentralized structure creates the internal competition aspect, she explained, and it’s working well.
The above is an extract of the original article available at: retailcustomerexperience.com