Choice study reveals the top ten unexpected travel habits of Millennials

The millennial generation has arrived, and hotels are grabbing for their loyalty. Choice Hotels International reveals the top ten unexpected travel habits of millennial adventurers in their latest study.

“Millennials haven’t established allegiance with specific hotels yet, and there is such an amazing opportunity for companies to capture and build their brand loyalty,” said Patrick Pacious, executive vice president, and COO at Choice Hotels. “As Choice continues to expand into upscale and urban markets, uncovering findings about this key demographic, such as millennials’ inclination to impress, the desire for freebies and instant loyalty program gratification is crucial.”

Read more

The above is an extract of the original article available at: ehotelier

Advertisements

About RezNext

RezNext is the world’s only true Real-Time Distribution Management Solution provider. It empowers hotels to adopt a distribution strategy that simplifies the complex global distribution environment and makes it understandable and manageable. It is integrated with revenue management, operating intelligence and powered with reputation management insights. RezNext’s portfolio of offerings include Rate & Channel Manager, Revenue Management, Online Reputation Management, Website Designing and Web Booking Engine, Mobile solutions, Central Reservation System, Business Intelligence, Property Management System (PMS) two-way connect, GDS and OTA Interface and Loyalty & Feedback Management. Our growing range of solutions can be access by hospitality properties across market segment and size, such as independent hotels, chain hotels, business hotels, resorts, clubs, service and limited service apartments, spas, restaurants and others.
This entry was posted in Hospitality, Hospitality Industry, Travel and tagged , , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s