You have been told for years to spend as much time as possible on your TripAdvisor page. It is still relevant but it is time to have a closer look at another of your online tools
Google business page is a cornerstone of your digital presence. Google considers it as your doorstep on the web. Here is why you must take care of it. Here are six simple reasons to spend more time on it.
1. Someone else might be messing with it
2. Your customers are looking for you there
3. It makes you look good
4. It enhances your mobile presence
5. It’s good for your search engine optimisation
6. It’s about to mean business
The Google business page follows several deep trends of online visibility : it is mobile, social and local. And it is dead easy to use, update and follow.
Google has mapped North Korea, the moon and Mars. Should your hotel be less accessible to internet users?
A viewpoint from: Thibault Lecuyer (vice president of ecommerce marketing communication at Fastbooking)
The above is an extract of the original article available at: tnooz