When it comes to hotel technology, a good strategy is to have a long-term plan that allows for regular enhancement with tested products.
The place of technology in a hotel environment has probably been debated ever since the first guest was presented with a soulless printed folio instead of a gracefully handwritten invoice. After all, this is the hospitality industry, the epitome of a high-touch, caring environment. No one would debate that we need some technology. It has invaded so much of our lives we can’t imagine running a hotel without it. We can even use it to print guest folios in a graceful, “handwritten” font.
Nonetheless, the question of how much technology is appropriate continues to be debated, especially around budget time every year. Do we need to refurbish the guestrooms and public areas, or should we upgrade some aging technology? Both options are critical. In these instant-feedback days, worn furnishings will impact bookings just as quickly as poor Wi-Fi. The answer, of course, lies in finding the right balance.
Assuming that our Solomon-like budget planners do find a way to balance appearance and technology upgrades, technology itself can be approached in many different ways, and making the right choices requires an equally sensitive balance. Read more
By: Jon Inge (an independent consultant in hotel technology with over 35 years’ experience in hotel systems)
The above is an extract of the original article available at: HotelNewsNow