Tightening the screw – why hotel distribution is about direct sales

It seems hoteliers are getting savvier and are more ready than ever to go to war and take back what is their own: in the world of hotel distribution, direct sales rule!

Hoteliers are getting back in the trenches and fighting to regain a healthy balance in their business segmentation, not least because the contribution level of direct sales has an immediate impact into the profitability of a hotel.

In 2014, where consumers do their travel research (mostly online) will be the battleground for distribution.

Of course, we love the third party websites – they have the capacity to drive consumers from all ends of the world to hotels. But this year, hotel need to put themselves in midst of this battle for business. Read more

Published in: Tnooz

It seems hoteliers are getting savvier and are more ready than ever to go to war and take back what is their own: in the world of hotel distribution, direct sales rule!

Hoteliers are getting back in the trenches and fighting to regain a healthy balance in their business segmentation, not least because the contribution level of direct sales has an immediate impact into the profitability of a hotel.

In 2014, where consumers do their travel research (mostly online) will be the battleground for distribution.

Of course, we love the third party websites – they have the capacity to drive consumers from all ends of the world to hotels. But this year, hotel need to put themselves in midst of this battle for business.

– See more at: http://www.tnooz.com/article/hotel-distribution-direct-sales#sthash.M8d17WyT.dpuf

It seems hoteliers are getting savvier and are more ready than ever to go to war and take back what is their own: in the world of hotel distribution, direct sales rule!

Hoteliers are getting back in the trenches and fighting to regain a healthy balance in their business segmentation, not least because the contribution level of direct sales has an immediate impact into the profitability of a hotel.

In 2014, where consumers do their travel research (mostly online) will be the battleground for distribution.

Of course, we love the third party websites – they have the capacity to drive consumers from all ends of the world to hotels. But this year, hotel need to put themselves in midst of this battle for business.

– See more at: http://www.tnooz.com/article/hotel-distribution-direct-sales#sthash.M8d17WyT.dpuf

It seems hoteliers are getting savvier and are more ready than ever to go to war and take back what is their own: in the world of hotel distribution, direct sales rule!

Hoteliers are getting back in the trenches and fighting to regain a healthy balance in their business segmentation, not least because the contribution level of direct sales has an immediate impact into the profitability of a hotel.

In 2014, where consumers do their travel research (mostly online) will be the battleground for distribution.

Of course, we love the third party websites – they have the capacity to drive consumers from all ends of the world to hotels. But this year, hotel need to put themselves in midst of this battle for business.

– See more at: http://www.tnooz.com/article/hotel-distribution-direct-sales#sthash.M8d17WyT.dpuf

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About RezNext

RezNext is the world’s only true Real-Time Distribution Management Solution provider. It empowers hotels to adopt a distribution strategy that simplifies the complex global distribution environment and makes it understandable and manageable. It is integrated with revenue management, operating intelligence and powered with reputation management insights. RezNext’s portfolio of offerings include Rate & Channel Manager, Revenue Management, Online Reputation Management, Website Designing and Web Booking Engine, Mobile solutions, Central Reservation System, Business Intelligence, Property Management System (PMS) two-way connect, GDS and OTA Interface and Loyalty & Feedback Management. Our growing range of solutions can be access by hospitality properties across market segment and size, such as independent hotels, chain hotels, business hotels, resorts, clubs, service and limited service apartments, spas, restaurants and others.
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