The mobile revolution is seeping through each and every segment and the travel and hospitality industry is also enamored by the mobile apps segment in a big way. The phenomenal growth in smart phones has made it necessary for the hospitality industry to attune itself to cash in on this raging trend.
From room occupancy to managing guest relation, mobile apps provide a lot of convenience and ease. And it is only matter of time the Indian hotels go the whole hog in the adoption of mobile apps.
So let’s talk about room occupancy. What are the ways in which mobile apps can be used to increase room occupancy?
According to P Subu, Member of Board & CEO, RezNext, there is a phenomenal increase in the use of smart phone in India with 44 million smartphone users making it the fifth largest smartphone market in the world.
RoomsTonite (www.roomstonite.com) is the first app launched by RezNext. RezNext (www.reznext.com) aims to offer technology to hoteliers across market segment and geography the technology to increase online visibility, grow room occupancy and thus revenue.
RezNext’s clients currently include large hotel chains in India, independent hotels and resorts across star category. It also has some aggressive expansion plans which will be rolled out soon.
Says Subu: “RezNext was launched in the 3rd quarter of 2012-13, so we are a relatively new company. RezNext is a fully owned subsidiary of IDS NEXT, a pioneer hospitality technology provider. The presence of the internet is growing, and RezNext has received a tremendous positive feedback for its offerings in this short span of time since it was launched.” Read more
Published in: http://voyagersworld.in
By: Firoz Fazil